How To Prospect Cold Market Leads From The Phone Book

Prospecting Cold Market Prospects

In this post I will share how to find an endless supply of people to talk to without ever having to spend a cent on advertising.

In my over 10 years of experience in the network marketing industry, I’ve seen distributors sponsor and grow fast but only to hit a wall when they run out of people to talk to.

If you are one of the successful distributors that I have mentored, you already know the importance of 5 Core Daily Production Activites and learned that the first activity requires you to go out there and build new contacts everyday.

Without a supply of new contacts to talk to you will eventually run out of prospects and your business will stall.

There are many ways to go about and grow your contact list fast and I’m about to share with you an effective method that won’t require you to invest even 1 penny.

And the best part is that you will be growing your database with the best type of prospects; you will be developing relationships with the S’s! (Successful People)

Excellent Source of Good Cold Market Prospects

There are tons of entrepreneurs out there who are open to opportunities.

Successful people are always open to opportunity. Who would I talk to in the cold market?

A great source for Successful people is the Yellow Pages phone directory.

Go through your local Yellow Pages and look for real estate agents or business owners and you call them.

Who do you call first?

Call the people who have pictures of themselves.

Why? Because they have egos; they like the way they look and you they can be easily made to feel good by a genuine compliment.

The bigger the ad, generally the bigger the ego.

Script On How to Approach and Invite Cold Market

This is how I talk to them. For example, I call this guy Wilson and he is a real estate agent for REMAX.

I call Wilson and I say,

“Hello, Wilson, you do not know me, but my name is Simon Chan. I am an entrepreneur and we are expanding our business. I am looking for sharp, smart, successful people and I came across your ad in the Yellow Pages. Would you be open to take a two-minute phone call about earning extra income outside of what you are doing right now?”

That’s it.

Wilson is going to say yes or no.

If he says yes, what would I say?

I would use the Effective Presentation Formula and say:

“We are in the health industry. We are working for a publicly traded company, a company named ABC. Our products are in the _____ industry. You can earn anywhere from $100 to $200 a month up to $200 to $2,000 a month up to $20,000 a month. We provide different types of training from classroom, optional Webinar classroom training, to on-the-job training. Is this something you are interested in learning more about?”

It is as simple as that!

You Have Nothing to Lose

This is how you talk to people in the cold market. I target people in the Yellow Pages with big pictures.

Thanks to the yellow pages phone book, I was able to grow a team of doctors.

The best part is that you have NOTHING to lose. If the converation doesn’t go well, you never have to ever meet that person.

And let me warn you.

People will say “no” and “reject” you.

But the best part is that though it may be scary in the begininng, you will get used to it fast and you will learn to become numb to rejection.

After you do this a few times, when you go back to your warm markets, you will realize how easy it is to talk to the people you do know!

Call someone today and let me know how your call goes.

Sincerely,

Simon Chan

P.S. In the last 10 years, I have read almost every book and listened to every audio on network marketing and then took what worked and did not work and created THE S.O.W. SPONSORING SYSTEM.

If you want a short cut to your success in network marketing and learn a simple and duplicatable approach to sponsoring, go check out THE S.O.W. SPONSORING SYSTEM. It is proven to work and is backed by 4 Different Money Back Guarantees.

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THE S.O.W. SPONSORING SYSTEM

For Distributors Who Don’t Have Sales Experience

Learn how to Easily Invite More Prospects to learn about your network marketing business…

so that you can Sponsor MORE distributors regardless of whether you are good in sales or know how to present.

This 20 DVD/CD Training is divided into 7 Components

COMPONENT 1: The Attitude and Daily Routine of Top Sponsors

COMPONENT 2: Magnetic Communication

COMPONENT 3: How to Easily Approach and Invite Prospects

COMPONENT 4: Learn how NOT to Bore Your Prospects

COMPONENT 5: How to Overcome Over 50 Types of Objections

COMPONENT 6: How to Maximize Your Business Through Followups

COMPONENT 7: Closing and Getting Your Prospects to Join You

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